Links

The Types of Links in SEO

The Types of Links in SEO

Learn how links can improve your website's ranking in search engine results pages (SERPs) in this comprehensive guide. Discover the different types of links used in SEO and how to use them effectively to boost your website's visibility. Avoid harmful backlinks and diversify your sources to ensure long-term success in digital marketing.

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New Link Best Practices for Google

New Link Best Practices for Google

Learn about Google's updated best practices for link building. We dive into the new guidelines from Google, covering everything from making your links crawlable to using descriptive and relevant anchor text, internal linking, and more. Discover how to ensure your link-building efforts are effective and won't result in a Google penalty.

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What Is Off-Site SEO?

What Is Off-Site SEO?

Off-site SEO is a multifaceted topic, but implementing it correctly can significantly enhance your website's visibility, ranking, and credibility. Learn what off-site SEO is and why it is important, as well as what the different off-page optimization tactics are.

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What is a Backlink?

What is a Backlink?

Learn what backlinks are, why they are important, and how to acquire high-quality ones from trustworthy and authoritative sites. Discover the factors determining the value of a backlink and how to use backlink analysis and link-building tools to boost your site's visibility in SERPs.

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What Is an Anchor Text in SEO?

What Is an Anchor Text in SEO?

Explore the significance of anchor text in SEO and how it affects page ranking. Find out the difference between different anchor text types and get advice on making your anchor text more search engine friendly.

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5 Link Building Tactics You Need to Know

5 Link Building Tactics You Need to Know

Link building is a crucial aspect of off-page SEO, as it helps websites earn backlinks from other sites. These backlinks act as votes of confidence, indicating that a website is trustworthy and contains relevant content. This, in turn, increases a site’s visibility and search engine ranking.

However, link building can be a time-consuming process, particularly for new websites or those trying to expand their keyword footprint. Because of that, many people opt to work with a professional link building agency.

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Determining Relevance in Link Building

Determining Relevance in Link Building

Link building is one of the cornerstones of search engine optimization. But, NOT ALL LINKS ARE CREATED EQUAL. How to acquire links, how to outreach, and what type of links to acquire - these are all essential questions you need to answer if you want your SEO efforts to be successful.

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Backlinks: The Ultimate Guide

Backlinks: The Ultimate Guide

Anyone familiar with the history of the development of the modern search engines, and especially Google, will already know that it is really difficult for us to overstate the importance of backlinks in site rankings. It is one of the three most important factors along with the content on the site and the Rankbrain evaluation, if not the most important factor.

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